It’s been quite a year on the web, but then again, when is it not? We’re still only 16 years or so into the era of the commercial web, so each year brings its share of upheaval, contentious issues, and new disciplines that web marketing folks like myself have to master. 2010 saw a leap […]
Social Media Marketing for B2B
Many marketers have been dragged into social media marketing kicking and screaming. There’s something a little disconcerting about wading into an area where you don’t have control of the message, and where you rely on customers and strangers out on the web to set the tone for a conversation about your brand. Since this may […]
